Critical acquisition criteria
and restructuring components
Certina focuses on the acquisition of companies in special situations with operational improvement potential. Certina invests across all industry sectors. Not only is the European market geographically interesting for Certina but it is also focusing increasingly on the North American and Asian markets.
Acquisition criteria are:
Corporate spin-offs and carve-outs
Operational improvement potential
Strategic fit to existing companies
Turn-around and restructuring requirements
Exclusively majority shareholding
During the transaction phase, the CERTINA team develops a company specific OIC (Operational Improvement Concept), which will be the basis for the upcoming turn-around period.
After a successful company takeover Certina Holding immediately appoints a Chief Executive Officer / Managing Director as Chief Restructuring Officer (CRO).
The CRO manages the turn-around phase and ensures the implementation of the OIC.
To this end, a team (task force) is set up which supports the company’s employees in the implementation of the operational measures under the direction of the CRO. The CERTINA task forceconsists of Certina Holding employees and has experience from a wide range of industry sectors. This know-how transfer is intended to ensure that the company can operate independently and profitably as soon as possible.
The restructuring includes three key components:
Securing liquidity through effective cost management
Improve business understanding and self-assessment
Reduce overhead costs
Review business processes, develop target processes
(1 – 3 months)
Regaining customer and supplier trust
Introduce measures for key customers and suppliers
Include suppliers and customers in product revision
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